Here’s How to Get Your Blog Working for Your Business

Suppose you could hire 23 of the biggest names in blogging to give you proven tips and techniques for using a corporate blog to generate leads, win customers and achieve your sales goals.

Suppose each of those experts came to your home or office and gave you 60 minutes of their time. Each one could easily charge you hundreds of dollars.

But suppose you got all of those experts for less than $300. Not $300 per expert, less than $300 for all of them.  Only $300 for 14 hours of highly implementable training.

That’s exactly what you’ll get when you sign up for the early-bird discount to attend Social Media Examiner’s Blogging Success Summit 2011. (aff) It’s an online conference scheduled throughout the month of February 2011. You won’t need airline tickets, hotel rooms, a rental car or a week of fast food.

All you need is an Internet connection and speakers.

Just look at this partial list of the 23 instructors:

• Richard Jalichandra, Technorati CEO
• Darren Rowse and Chris Garrett, authors of the best-selling book, ProBlogger: Secrets to Blogging Your Way to a Six-Figure Income
• Debbie Weil, author of The Corporate Blogging Book
• Douglas Karr, co-author of Corporate Blogging for Dummies
• Joe Pulizzi, co-author of Get Content Get Customers
• Brian Clark, founder of Copyblogger
• Michael Stelzner, founder of Social Media Examiner
  
• Rick Calvert, co-founder and CEO of BlogWorld
• Denise Wakeman, co-founder of The Blog Squad

You’ll also hear from people in the trenches – bloggers and social media marketers from Ford, McDonald’s, Southwest Airlines, Sony, Cisco and Procter & Gamble.

Here are some of the things you’ll learn:

• The State of the Blogosphere: What Businesses Need to Know
• Transforming Your Small Business Blog Into a Lead Generation Machine
• 20 Actionable Techniques to Enhance Your Blog’s Content
• How Big Businesses Are Leveraging the Power of Blogs
• How to Improve Your Search Engine Rankings With Blogging

HubSpot found that businesses with an active blog get 55% more online traffic than those without a blog.

Which part of that statistic are you in?  What do you think your competitors are doing?

To learn more about the upcoming summit click here. (aff)



On Tuesday, June 23 I’ll be doing another teleclass with Kristin Morrison of Six Figure Pet Sitting Academy. This class will be all about blogging!

No doubt you’ve heard about blogs, but do you know how smart business owners are using them to gain more visibility for their businesses? Whether your blog is a stand-alone blog or part of your overall website, blogging allows you to create dynamic content that keeps people engaged. It also keeps your customers or clients coming back for more!

With a successful blog you can:

• Build a loyal following of clients, customers, and business prospects
• Become a recognized expert or leader in your field of business
• Sell your services or products to your clients
• Sell advertising space on your blog
• Build a large list of highly targeted readers
• Highlight specials your business is offering in order to generate immediate cash flow.

Here’s what you’ll learn in this Blogging Teleclass:

• What a blog is and what makes it different than a website
• How to write “Google-friendly” blog posts that help move your blog higher in search engines results.
• How you can dramatically increase sales while spending less on marketing
• The best software to use for your blog
• Why it’s important to have your blog on your domain rather being hosted by a third party
• Why you need the best SEO blogging theme available for your blog
• How a blog can bring many more visitors to your website
• How to use your blog to reinforce your company goals and vision
• How to keep readers coming back for more
• Tips to help you stay on track with your blogging
• Basic blogging etiquette

This teleclass is being hosted by Kristin Morrision of Six Figure Pet Sitting Academy, and you can register for the class there.

Technorati Tags: blogging class, social media, blogging lessons