Not long ago, someone contacted me for help with social media for her new business. She had a website and accounts on more than 30 social media platforms. Her thought was that having a ton of social media accounts, linking to them on her website, and posting on them once in a while would make her phone start ringing off the hook. When that didn’t happen, she couldn’t figure out what she was doing wrong and gave me a call.
When I looked at her website and social accounts, it was easy to see what the problem was.… [Click to Continue Reading]