There’s no doubt about it. Professional recommendations are a great tool to help further your personal career. And business reviews are known ways to drive traffic to your website, improve your SEO, and grow your business. We can ask people to do us a favor by writing them, but it’s important to go about it in the right way so we get genuine and effective reviews.
I can’t count the number of times I’ve been asked to give people recommendations on LinkedIn or review someone’s business on Yelp, Google+, Angieslist, or other website. But the reality is that a good 90% of the time I’m asked to put in a good word for somebody, or their company, I don’t do it.… [Click to Continue Reading]